If you’re watching television over the next six weeks or so, there is a fair chance you will see a clutch of adverts for betting on the FIFA World Cup. You will also see plenty of bookies’ promotions, offering special offers to back teams at the World Cup. In fact, you will likely see dozens of adds, regardless if you watch a single minute of the tournament or not. But, what if ‘regular sports’ are not your thing? What if Shaun White, rather than Cristiano Ronaldo, is your idea of a hero? For fans of snowboarding and winter sports it may sometimes seem like slim pickings if they wish to have a flutter, but the options are there if you look hard enough. Below is a brief guide to betting on all things covered in snow:
Time of year is crucial
While punters can bet on football and horse racing all year round, markets are not always readily available for winter sports, certainly when it comes to snowboarding. For example, right now you can bet with Bet365 on the Ski Jumping World Cup (Kamil Stoch is the evens favourite, if you are interested) and a few other skiing events, but you may have to wait until the late-autumn to get snowboarding odds for the upcoming season.
Do your homework
You might think you are an expert on how the top stars will perform on the slopes, but do you know enough to confidently wager money on it? The flipside, of course, is that your area of expertise might give you an advantage over the bookmakers, perhaps allowing you to pinpoint where they have erred in the betting odds.
Grab the promotions
Contrary to some opinion, the top promotions are not always reserved for mainstream sports. You can, for example, get a free bet to use on any winter sports with the latest Coral betting welcome offer. Bookies are always keen to expand the markets that people are betting on, so will often offer promotions for big events like the Winter X Games and Winter Olympics. Punters should always cash-in when these are available.
Don’t get blind-sided by the odds
One of the biggest mistakes that punters make in all sports is to be go along with bookmakers’ odds and bet with the favourite. Yes, Shaun White delivered as 2/1 favourite for the men’s Half Pipe at PyeongChang 2018. But 17-year-old phenomenon Red Gerard was seen as a big value win at 7/1 in the Slopestyle ahead of Max Parrot, Mark McMorris and Marcus Kleveland. The point is: the bookies don’t always get it right, and that’s where your fans’ knowledge should come into play.
We usually associate problem gambling with horse racing and other ubiquitous sports, issues could arise just as easily when betting on winter sports. The key is to keep it fun, you should not be betting on the Winter X Games – or whatever else – if you need to make money, nor should the betting element supersede your love of snowboarding. Have a bet to add an extra element of fun to the sport, but don’t let it take over the sport.